
Letter from the Chair & CEO
As we look back on 2024, we are deeply grateful for the successes we’ve achieved together and the partnerships that continue to make Greater Grand Rapids a vibrant and thriving region. This year has been marked by dynamic growth, innovative solutions, and strengthened collaboration across the pillars that guide our work: People, Place, and Prosperity.
Our People-focused efforts have centered on strengthening the talent pipeline and addressing workforce needs across the region. Our talent team has been actively engaging with companies through retention visits, gathering valuable insights that informed our first-ever Talent Report. The report’s key findings highlight Greater Grand Rapids’ growing population, which is becoming younger, more educated, and increasingly diverse. Additionally, our partnership with Vibrant Futures has helped drive actionable solutions to one of the region’s most pressing challenges—accessible childcare.
On the Place front, events like Developer Day and the Place Matters Summit sparked meaningful dialogue on growth and community innovation. At the same time, efforts to enhance site readiness have positioned over 3,200 acres for future development. Placemaking initiatives continue to expand across the region, including key community development projects in our partner counties—such as the renovation of the Slate Building in Hesperia and the launch of Pure Markette in Baldwin. These local projects help infuse new energy into communities across the region.
Our focus on Prosperity delivered record-breaking outcomes in 2024. We supported 20 business development projects that generated $445.1 million in new investments and nearly 1,900 high-quality jobs. Notably, we were able to revitalize a part of our community that has been dormant for more than 15 years— Site 36, the former GM plant in Wyoming. This site will soon welcome BENTELER and Corewell Health, providing hundreds of new, well-paying jobs for our region. In addition to our business development work, Tech Week Grand Rapids saw its largest turnout to date, with over 16,000 attendees celebrating the region’s tech community and its continued innovation. Meanwhile, the launch of the AI Roadmap for Manufacturers is empowering businesses to adopt cutting-edge technology and stay at the forefront of their industries.
Across all these achievements, our work has remained rooted in a shared vision for a brighter future. None of this would be possible without the steadfast commitment of our partners and supporters. Thank you for your trust, collaboration, and unwavering belief in the potential of Greater Grand Rapids. Together, we are shaping a region where businesses, families, and communities thrive.
Steve Downing
2024 Board Chair, The Right Place, Inc.
President & CEO
Gentex
Randy Thelen
President & CEO
The Right Place, Inc.
2024 Results
$445.1M
New Capital Investment
1,896
New and
Retained Jobs
$29.07
Average Wages
$86.52M
Community Development Investment
PEOPLE

Intern Connect 2025
This year, Hello West Michigan supported 600+ interns, connecting them with invaluable professional development programming and networking opportunities in the region. By providing these future leaders with pathways to grow their skills and build local networks, we’re making it easier for them to say “Yes!” when offered a job right here in Greater Grand Rapids.

Childcare Solutions Report
Addressing childcare challenges remains a critical priority for our communities, and this year we made significant strides in partnership with Vibrant Futures. Through targeted research conducted with local businesses and employees, we gained insights into the childcare needs of our community and helped develop a comprehensive report with actionable recommendations. This work is setting the foundation for long-term solutions that will support working families and contribute to a stronger workforce.

First Talent Report Released
In 2024, The Right Place hosted an Investor Exchange highlighting recruitment and retention best practices. At this event, we released our first ever Talent Report, offering valuable insights into the trends shaping the future of Greater Grand Rapids’ workforce. Key findings of the report show that Greater Grand Rapids has a growing population that is becoming younger, more educated, and increasingly diverse.

Rapid Roots
A few years ago, Hello West Michigan launched the Rapid Roots program. This cohort has once again proven to be a vital program for integrating new executives into our community. This year, we supported 14 leaders from 7 companies across the region, helping them build connections, understand the local business landscape, and make an immediate impact.
PLACE

Site Readiness
A total of 28 sites across six counties totaling 3,200+ acres in region four are currently in various states of vetting for funding and/or undergoing site readiness assessment activities.

Developer Day
Our community development team hosted its third annual Developer Day. GRPS' Stocking Elementary served as our central gathering site for the event, featuring informational sessions, roundtable discussions, and 1-on-1 conversations with local municipalities about development opportunities. This year’s event hosted over 160 developers, construction professionals, architects, engineers, finance professionals, and many others involved in the development cycle.

Place Matters Summit
Our Place Matters Summit brought together over 130 community leaders to explore strategies for fostering vibrant communities. Keynote speaker Allyson Brunette emphasized addressing digital-induced isolation, poor urban design, and weakened human connections by revitalizing public spaces and fostering offline interactions. TED-style talks and a panel discussion provided creative approaches to transforming public spaces, strengthening community engagement, and balancing growth with preserving community character.
PARTNER COUNTY COLLABORATION

Lake County
The Pure Markette outdoor market in Baldwin launched with over $40,000 in funding and strong community engagement. This volunteer-led initiative created a vibrant gathering space and a platform for local farmers, artisans, and entrepreneurs.

Ionia County
Assisted a local developer in completing a housing project by connecting them to the new housing TIF program and securing nearly $500,000 in support—revitalizing the project and advancing housing development.

Newaygo County
The renovation of the Slate Building in Hesperia, supported by a Build MI Community grant, will add much-needed housing units and marks the first major community development project in the village in nearly 40 years.

Mecosta County
60+ people joined Mecosta County's first Developer Day, touring properties and attending technical resource presentations on development.

Oceana County
Fiesta Grande transformed a vacant facility in Pentwater into a $4.3 million food production site, creating over 20 new jobs and boosting the local economy.

Mason County
The Mason County Housing Alliance is driving “housing readiness” efforts, including zoning updates, site selection, and a 5-year strategic plan to address critical housing needs.

Montcalm County
Northland Corporation expanded its Greenville facility, investing $21.4 million and adding 200 new jobs.
PROSPERITY

Tech Week Grand Rapids
Tech Week Grand Rapids returned for its third year, bigger and better than ever with over 16,000 attendees across 70+ events, this weeklong celebration of innovation and technology brought together leaders, entrepreneurs, and community members, making it one of the largest community-driven tech events in the country. A huge thank you to the 120+ community and business partners who made this event possible. Mark your calendars for its return next year, the week of September 15.
Tech Week Grand Rapids
Tech Week Grand Rapids returned for its third year, bigger and better than ever with over 16,000 attendees across 70+ events, this weeklong celebration of innovation and technology brought together leaders, entrepreneurs, and community members, making it one of the largest community-driven tech events in the country. A huge thank you to the 120+ community and business partners who made this event possible. Mark your calendars for its return next year, the week of September 15.

Tesa Tape relocates HQ to GR
Tesa Tape, manufacturer of self-adhesive solutions, relocated their North American HQ from Charlotte, NC to Grand Rapids, creating 60 jobs and $1.2 million in capital investment.

Amway Expansion
Amway is increasing manufacturing and R&D capacity through renovation and expansion of their existing facility in Ada, adding 260 new jobs and $127 million in capital investment.

Ludus chooses GR for HQ
Digital ticketing sales company Ludus chose to locate their HQ in Grand Rapids, adding 37 new jobs and $310,000 in capital investment.

MMTC Projects
Our MMTC-West team continues to deliver exceptional results, supporting regional manufacturers. Over the past year, the team engaged with 225 companies, quoting 342 projects that will help drive growth and innovation. This includes conducting 26 Industry 4.0 technology assessments. Notably, nine Industry 4.0 implementation grants were awarded, totaling $225,000, to accelerate projects across the region.
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Site 36
After more than 15 years of dormancy, Site 36—the former GM plant in Wyoming—is set for a major revival, bringing over 400 new jobs and more than $135 million in investment to the region. Among the companies planning to occupy the space are Corewell Health and BENTELER. The site will also be home to Godwin Mercado, a new outdoor marketplace.
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AI Roadmap for Manufacturers
Earlier this year, we launched a comprehensive AI Roadmap to help local manufacturers navigate the complexities of AI, addressing both individual business needs and fostering regional collaboration. The roadmap identifies key AI opportunities in workforce development, optimized systems, and predictive business intelligence, while also encouraging collective efforts to position the region as a leader in AI adoption. Developed through extensive input from over 60 local manufacturers, the roadmap is designed to provide companies with actionable steps to implement AI.
2024 REPORTS
The Right Place's Business Intelligence team is dedicated to providing valuable insights into the economic landscape of the Greater Grand Rapids region. Annually, our team researches and authors comprehensive reports covering a variety of key industries and topics.
Development Report
Provides an analysis of West Michigan's industrial, commercial, office, retail, and housing development sectors.
Tech Report
Offers an in-depth update on the state of the technology sector across the Greater Grand Rapids region.
Talent Report
Gives a detailed look into current workforce trends, highlighting the need for businesses to focus on flexibility, skill development, and employee well-being.
State of the Region Report
Informs the community of key economic trends impacting the region, combining qualitative insights from economic development work with quantitative economic research.
Strategic Plan Progress
2023-2025
You can view our new 2023-2025 Strategic Plan here.
New & Retained Jobs
2023-2024: 3,450
GOAL: 4,000
New Capital Investment
2023-2024: $903.2M
GOAL: $550M
Average Wage
2023-2024: $26.96
GOAL: $26.50
Community Development
Investment
2023-2024: $200.5M
GOAL: $100M

OUR TEAM
The success of The Right Place is driven by our incredible team. Their hard work and dedication have been instrumental in achieving our 2024 goals and strengthening our region’s economy. We’re grateful for their impact every day.
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The Right Place was recognized as a Best & Brightest Company to Work For Winner in 2024!
The Best and Brightest Companies to Work For® program identifies and honors organizations that display a commitment to excellence in their human resource practices and employee enrichment. Organizations are assessed based on categories such as communication, work-life balance, employee education, diversity, recognition, retention and more.
BOARD OF DIRECTORS

CHAIR
Steve Downing*
President & CEO,
Gentex Corporation

VICE CHAIR + TREASURER
Bill Pink, PhD*
President,
Ferris State University
Sara Armbruster – Steelcase, Inc.
Rick Baker – Grand Rapids Chamber
Chris Bardeggia – Steelcase (Manufacturers Council Representative)
Matt Biersack, MD – Trinity Health Grand Rapids
Luke Cherveny – PwC
Jeffrey L. Connolly – Blue Cross Blue Shield of Michigan
Shawn Crowley – Atomic Object (Technology Council of West Michigan Representative)
Michael Davenport – Jireh Metal Products, Inc.
Lauren Davis – Huntington National Bank
Ronald G. DeWaard – Varnum LLP
Katie Ferris – BDO
Tina Freese Decker* – Corewell Health
Kyle Hanson – Perrigo Company plc
Joi Harris – DTE Energy
Nick Hrnyak – Lacks Enterprises
Joshua Hulst* – Michigan Software Labs
Jonathan Husby – ADAC
John Kennedy – Autocam Medical
Brad Kessel – Independent Bank
Rick Keyes* – Meijer, Inc.
Blake W. Krueger* – Wolverine Worldwide
Charles Lepper – Grand Rapids Community College
Charles Lott – Wells Fargo
Dr. Philomena Mantella* – Grand Valley State University
Michael Nelson – Amway Corporation
Megan Norris – Miller Canfield
Andi Owen – MillerKnoll
Richard J. Pappas Ed.D – Davenport University
Julie Rietberg – Greater Regional Alliance of Realtors
Garrick J. Rochow* – CMS Energy Corporation
Nelson Sanchez – RoMan Manufacturing
Tony Sarsam – SpartanNash
Rich Sorota – Miller Johnson
Aron Sousa – Michigan State University
Tom Stritzinger – Comerica Bank
Julius Suchy – Ada Township (Community Partner Representative)
Renee C. Tabben* – Bank of America
Randy Thelen* – The Right Place, Inc.
David Van Andel – Van Andel Institute
Al Vanderberg – Kent County
Mike VanGessel – Rockford Construction
Sozon Vatikiotis – Acrisure
Mark Washington – City of Grand Rapids
Mark J. Wassink – Warner, Norcross & Judd LLP
Thomas G. Welch, Jr. – Fifth Third Bank
Sean P. Welsh* – PNC Bank
​
Board Member Emeritus
Hank Meijer – Meijer, Inc.
*Executive Committee Member


INVESTORS
We would like to extend our sincerest thanks to our new and renewing investors of 2024.
Through your investment, we have been able to accomplish many things in the last year. With your unwavering support we are able to continue our work to create a sustainable and thriving economy for all in the Greater Grand Rapids region.
#
1 Bold Step​
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A
AbsyAi
Acrisure, LLC.
Ada Township
ADAC
Advantage Benefits Group
Advantage Commercial Real Estate
Advizex
AEBetancourt
Alpine Township
Amazon
Amway
Andy J Egan Company, Inc.
Applied Innovation
Aquinas College
Ariox
Array of Engineers
Atomic Object, LLC
Augusto Digital
Autocam Medical
AvaSure Inc.
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B
Baker Holtz P.C.
Bank of America
Barnes & Thornburg LLP
Barton Malow Company
BDO USA, LLP
Behler-Young Company
Ben M. Muller Realty Co.
BISSELL Inc.
BizStream
Blackford Capital Associates Inc.
Blue Cross Blue Shield of Michigan
Bluewater Hayes Inc.
Bradford White Corporation
Brightly
Buist Electric Inc.
Burgess Concrete Construction
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C
Caledonia Charter Township
Calvin University
Cascade Charter Township
Cascade Die Casting
CD Barnes Construction
Charter Capital Partners Ltd
Chase
ChoiceOne Bank
City Innovations
City of Cedar Springs
City of East Grand Rapids
City of Grand Rapids
City of Grandville
City of Kentwood
City of Lowell
City of Rockford
City of Walker
City of Wyoming
Clark Communications
Classic Transportation & Warehousing
Coldwell Banker Commercial - Schmidt ......Realtors
Comerica Bank
Comfort Research
Commercial Alliance of REALTORS
Construction Simplified, Inc.
Consumers Credit Union
Consumers Energy Foundation
Corewell Health
Crowe LLP
CS Erickson
Custer
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D
D + M Metal Products
Dan Vos Construction Company
Davenport University
Deloitte
DevsOperative
DeWys Metal Solutions
Dickinson Wright PLLC
Digital Industry Group
DISHER
DoerenMayhew
DornerWorks Ltd
DP Fox Ventures, LLC
Driesenga & Associates, Inc.
DTE Energy Foundation
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E
Echelbarger, Himebaugh, Tamm and Co., PC
Eenhoorn LLC
EG Workforce Solutions
Erhardt Construction
Ernst & Young LLP
EV Construction
Express Employment Professionals
F
Ferris State University
Feyen Zylstra
Fifth Third Bank, West Michigan
First Merchants Bank
First National Bank of Michigan
Fishbeck
Fleetwood Group, Inc.
Fleis & VandenBrink Engineering, Inc.
Flexco
Flexfab
flockx
Foresight Management
Foster Swift Collins & Smith PC
Four Square Ventures
Franklin Partners LLC
Fusionary
Fusion-IT, LLC
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G
Gaines Charter Township
Gentex Corporation
Gerald R. Ford International Airport
Ghafari
GHSP
Gordon Food Service Inc
Grand Rapids Charter Township
Grand Rapids Community College
Grand Rapids Controls Co LLC
Grand Rapids Label
Grand River Aseptic Manufacturing
Grand River Bank
Grand Valley State University
Granger Construction
Great Lakes Commercial Finance
Greater Regional Alliance of REALTORS
GTF Technologies
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H
Horizon Bank
HR Collaborative
Hungerford Nichols CPAs + Advisors
Hungerford Technologies, LLC
Huntington National Bank
Hylant
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I
Ideology
Independent Bank
InsITe Business Solutions, Inc.
Irwin Seating Company
IT Partners
ITC Holdings Corp.
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J
Jandernoa Foundation
Jireh Metal Products Inc
Jones Lang LaSalle, IP, Inc. - GR
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K
Kaiser IT Group
Kent Companies Inc
Kent County
KeyBank
Keystone Solutions Group
Kikcit LLC
King Milling Company
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L
Lacks Enterprises Inc
LaFleur Marketing
Lake Michigan Credit Union
Lakewood Construction
Lee Industrial Contracting
Leggett & Platt, Inc.
Lighthouse Insurance Group, Inc.
Lowell Charter Township
Lumbermen's, Inc.
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M
Macatawa Bank Corporation
Materials Testing Consultants, Inc.
Mattson Financial Services, LLC
Medbio, Inc.
Meijer, Inc.
Mentavi Health
Mercantile Bank of Michigan
Meritage Hospitality Group Inc
Michigan Software Labs
Michigan State University
Midwest Capital Advisors
Mighty in the Midwest
Miller Johnson
Miller, Canfield, Paddock and Stone, P.L.C.
MillerKnoll
MindSpring
MLive Media Group, LLC
Moore & Bruggink, Inc.
Morant Law
MOSS
Mutually Human
N
NAI Wisinski of West Michigan
Nextpoint Design
Nicolai North America
Ninth Brain
NN Mobile Solutions
Nucraft
NuWave Technology Partners
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O
Old National Bank
Orka Automation
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P
Packaging Compliance Labs
PADNOS
Paragon D&E
Payload CMS
PeopleIT
Perrigo
Pioneer Construction
Plainfield Charter Township
Plante Moran
Pleune Service Company
PNC Bank
Pondera Advisors
Praeco Skills, LLC
Pricewaterhouse Coopers LLP
Progressive Companies
Pure Architects
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Q
Quality Air
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R
RDV Corporation
Rehmann Group
Rhoades McKee
Rockford Construction Company, Inc.
RoMan Manufacturing Inc.
ROWE Professional Services Company
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S
S. A. Morman & Co.
Schneider Electric SA
SecurAlarm Systems, Inc.
Sentinel Technologies
SME
Spartan Innovations
SpartanNash
Steelcase, Inc.
Surus Transport
Switch
SxanPro
Symplicity Communications, Inc.
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T
TACK Electronics, Inc.
Tesa Tape Inc
The C2 Group
The Christman Company
Third Coast Development
TiiCKER
TowerPinkster
Trailhead Technology Partners
Trellis
Triangle Associates, Inc.
Trinity Health Grand Rapids
Triterra
Turner Construction Company
Twisthink
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U
Unist Inc
United Bank of Michigan
US Signal
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V
Van Andel Institute
Van Haren Electric
Varnum LLP
Veneklasen Construction
Vervint
Village of Sparta
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W
Warner Norcross + Judd LLP
Waséyabek Development Company LLC
Wells Fargo Bank, N.A.
West Michigan Community Bank
Western Michigan University
Westwater Group
Whitecaps Community Foundation
Williams Distributing Co.
Windemuller
Wolverine Building Group
Wolverine Coil Spring Co
Wolverine Worldwide, Inc.
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Y
YETi CGI